There is good news just out for jackpot slots lovers – the management of Aristocrat Leisure has revealed that their first NFL Super Bowl Jackpots slot machine is out for the public to enjoy. This is the first creation by this company and one that was largely anticipated after the brand partnered with the NFL. According to the already laid out timelines, the slots are expected to be unveiled on casino floors before September, in line with the official start of the sports season.
The deal between Aristocrat and the NFL which will be in effect for multiple years before it is due for renewal was struck in 2021. Before this period is over, a total of six slots are expected to have been launched and this includes Super Bowl Jackpots.
What we cover
NFL Super Bowl Jackpots
The Aristocrat’s new King Max cabinet is the platform upon which the Super Bowl Jackpots slot machine will be operating. Before play time begins, players are supposed to customize the theme of the game by choosing a team of their preference. Apart from the tie-in NFL feature which some players consider to be a fascinating aspect of this game, the million-dollar progressive jackpot is also quite exciting.
The branding on the Aristocrat slot machine is audio-visual. The game comprises six stadium anthems which can be heard playing during dramatic moments during gameplay. For the most part, the creators of Resort Casinos have every intention of making gambling a tourist destination. For Aristocrat, this is what it majors on – displaced fans.
For gambling enthusiasts or fans who play outside of the home cities of their team, the general assumption is that they are not attached. Apart from this weak point which Aristocrat has so cleverly capitalized on, another selling point for this business model is to attract young players that have in the recent past become increasingly significant in shaping the gambling industry regardless of location.
Aristocrat has further revealed that more NFL-branded slots will be released within the remaining part of 2023 and well into 2024 – a total of five games are up for release. The names of the upcoming games have been given as; Overtime Cash, Super Bowl Link, NFL Kickoff, Winning Drive, and Rings of Victory.
Virtual Sports have landed, what does this mean for Online Slots?
The slot machines we are currently witnessing are the first fruits of the partnership between the NFL and Aristocrat. About 4 months ago, the brand took a leap into virtual sports games when it tapped into a long-term partnership with Inspired Gaming through the development of NFL games.
Virtual sports refer to online simulators that are built on real sports taking place in the world. The games cover practically all the versions present in an actual gaming environment but with a sports betting angle attached to it. The development of virtual sports begins with the process of collecting real data from teams which is used in the determination of results when imaginary matches are generated. This aspect of gaming creation means that the resulting games have a fixed return-to-player (RTP) score and feel more like casino games than sports betting ventures.
The playing of virtual casino games is at the moment only confined to online casinos in New Jersey but players who have access to the Pennsylvania lottery can also enjoy this gaming option. In the meantime, Oregon and Michigan have the games approved but only for players who access them through the lottery. It is also possible to play virtual games in Nevada provided access is through sportsbooks. These three states have still not launched officially but the planning is underway.
In October 2022, the management of Aristocrat revealed that it was in the process of placing iconic slot brands such as Buffalo, Miss Kitty, and Timberwolf in the online gaming scene through its brand-new division known as Anaxi. With plans to expand its reach further than what it enjoys now, Aristocrat will base its scaling on the success of retail NFL slots. Anaxi has hit the ground running with the signing of deals with top real money online casino betting brands like BetMGM, Caesars, and FanDuel done. This is a clear indication that the company’s distribution network for its new products is already well laid out.
A few months ago, news hit the headlines to the effect that Light & Wonder would be bringing Willy Wonka, Wizard of Oz, and many other retail Warner products that were popular in the last decade, online. Perhaps one of the most outstanding successes in this branding deal is IGT’s monopoly over the Wheel of Fortune brand which has so far racked in millions of dollars through associated high-moving products.
Fierce gambling opponent cashes in
By getting into a branding deal with Aristocrat, NFL demonstrates its transition from a staunch oppose of the gambling expansion to a now fully fledged supporter capitalizing on it, owing to the release of a betting app, mojo. The NFL is not new to legal gambling however; they were part of the five top leagues that played an instrumental role in pushing for legal sports betting in New Jersey. Well, that is history – current news reveals that the NFL supports a team just across the Las Vegas Strip and is eyeing the big bucks.
Conclusion
The NFL is part of tens of deals in the casino industry with suppliers and casino operators alike. Among the leading brands on its list are Caesars Entertainment, FanDuel, and DraftKings. Industry experts have estimated that the value of these alliances could go up to as much as $1 billion in the next five years. Apart from these obvious gains to investors, the NFL has been a major player in the campaign for responsible gaming.
