One of the best ways to get ahead in sports gambling is to form strong alliances, which is exactly what FanDuel and the Broncos have done this year.
One of the best ways for sports gambling companies to succeed is to form partnerships with other industry giants. There are so many companies and creators in the gambling world that it can be hard for brands to stand out from the crowd. Partnerships allow for brands to combine resources and to make bigger impacts on the industry as a whole.
Despite all the challenges that 2020 has brought, there have been some really interesting developments and partnerships between some iconic brands. The pandemic may have had a negative effect on the industry, but that does not mean that gambling companies have stopped pushing for bigger and better things.
If you’re a gambling fan, you’re bound to have heard of the partnership between Fanduel and Broncos lately. In this blog post, we’ll be taking a look at this partnership in more depth and examining what you need to know about it as a gambling fan this year.
What we cover
Who is Fanduel?
To make sure that we’re all on the same page, let’s take a look at who the two parties in this partnership actually are, and what they bring to the table.
Fanduel is one of the leading companies in the sports gambling and online gaming world. This company is based in New York, and it’s known for producing innovative, fun gaming experiences. The company has developed somewhat of a cult following online, and is best known for their great daily fantasy sports gaming.
As we noted here, 2019 was a busy year for the Fanduel team. Since then, Fanduel has continued to make an impact on the industry by providing insightful content and enjoyable content for their sports gambling fans.
Who are the Broncos?
The other party in this sports gambling partnership is the Denver Broncos. This team is a professional football team, playing under the NFL in the American Football Conference West Division. They’re a very popular NFL team, with hordes of loyal fans, and they’ve got involved with sports gambling at a perfect time.
After all, there’s never been a better time than now to get going with sports gambling. Sports gambling is becoming more and more popular, with more places looking to legalize it worldwide. Less traditional forms of sports gambling are becoming incredibly popular too, with topics like eSports becoming more important than ever. We covered that topic here, as the pandemic brought on a lot of new business for this specific area of the industry.
What does this new partnership entail?
As reported here, Fanduel has officially become the first official sports betting partner of an NFL team. This partnership puts Fanduel in the position to be the official sports betting and daily fantasy sports partner of the Broncos, which is simply fascinating to see. This partnership is sure to bring on some interesting developments in the industry.
Both parties seem to be excited about this partnership, and the press release on the NFL website is somewhat glowing. Fanduel and the Broncos commended the other party respectively, noting that they both focused on innovation and creative communication with sports fans and sports gambling fans.
This partnership is listed as being a multi year partnership, with plenty of perks for either parties. The fans of both of these parties will be getting plenty of exciting content and sports gambling opportunities. One of the main perks that’s noted from a company perspective is the marketing opportunities for both companies respectively.
This is certainly a forward thinking, modern move from both the parties involved in this partnership. The evolution of sports betting is a topic that we cover frequently in our work, and we’re sure to see even more innovation as a result of this iconic partnership. Fanduel is known to do brilliant things with their partnerships, so we’re excited to see what happens next.
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Where might the industry be as a whole by the end of the year?
As a whole, it’s been a difficult year for the gambling industry. The pandemic has caused a lot of disruption and chaos for many companies in the sector, and many people’s livelihoods have been affected by it as well. It can seem overwhelming, especially from the perspective of a team working within the industry.
Despite all this, we’re convinced that the industry is still going to progress and develop further as we head throughout 2020. This industry is constantly putting out new things – whether it’s new partnerships, forms of gambling or types of technology – and 2020 is still going to be a fascinating year to follow.
Summary
All in all, this is making out to be a very interesting year for the gambling industry. While the pandemic has caused plenty of issues and worries for the sector as a whole, new partnerships and developments are still blooming. The rate of innovation in this industry is truly inspiring, and we’re pleased that we get to report on it.
The partnership between Fanduel and Broncos is surely going to be an exciting one for the industry. Regardless of whether you work in the sports gambling world or enjoy playing games, this will not be the last time that you hear about them. These are two strong names in the sports gambling game, and it’s going to be interesting to see what the rest of 2020 brings for them.
As a whole, it will be fascinating to see whether more companies choose to follow suit with this style of work, and whether we’ll be seeing more partnerships as the year progresses. Will we see more stories like this this year? Are we going to be presented with more intriguing partnerships or news stories? Only time will tell.
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